Editorial Policy

Last updated: July 2025

Hey there, puppy pals! Pull up a cozy spot, grab a treat for your pup, and let me share how we craft every article here at PupRush.com. Think of this as our behind-the-scenes story—how we blend real-life puppy tales with solid research to give you trustworthy, heartwarming content.

1. Our Story-Driven, Research-Backed Promise

Back when my first puppy, Scout, chewed through my favorite slippers, I scoured the internet for answers. Most sites felt either too clinical or just plain fluffy. So I decided to mix the best of both worlds: real “what worked for me” puppy adventures plus facts from vets and trainers. That’s our promise to you—every guide balances my personal puppy mishaps with expert advice.

2. Who’s on the Team?

  • Janelle Norris (that’s me!)
    I’m the founder, resident puppy lover, and certified trainer. I write most posts, weaving in stories from my two rescue pups and decades of puppy parenthood.
  • Vet & Trainer Contributors
    When an article dives into health or behavior, I call in my veterinarian friends and certified trainers to review the facts. You’ll see their names and credentials right at the top—so you know exactly who’s talking.
  • Community Voices
    Sometimes, real puppy parents like you share their tales. After a thorough edit (we polish for accuracy and tone), we happily feature their guest posts and success stories.

3. Sponsored & Affiliate Content—Always Honest

A quick heads-up: some product links are affiliate links (Amazon, Chewy, etc.). If you buy through them, I earn a small commission—no extra cost to you. But here’s the deal: I only recommend toys I’ve tugged, crates I’ve napped beside, and foods I’ve researched or tested. If something doesn’t earn my genuine “paw of approval,” it doesn’t make the cut.

4. Our Editorial Journey

  1. Topic Spark
    Maybe you messaged me about puppy potty training woes, or we spotted a new vet study on canine nutrition. That sparks our deep dive.
  2. Outline & Research
    We sketch a clear roadmap—headings, key takeaways, and stories from my own puppy adventures. Then we cross-reference veterinary journals, training manuals, and reputable sites.
  3. Writing & Storytelling
    I blend expert quotes with real-life moments—like the time Scout learned “sit” because she chased her tail right into position.
  4. Expert Review
    Articles on health or behavior get a once-over from vets and trainers. Nutrition pieces go to pet dietitians. Their feedback tightens up any loose ends.
  5. Editing & Tone Check
    We trim jargon, amp up the friendliness, and keep that warm, conversational style—like chatting with a friend over coffee (or puppy treats!).
  6. Publication & Feedback
    Once live, we share on Pinterest, social media, and our newsletter—then listen closely to your comments and questions, using them to make future posts even better.

5. Corrections & Your Voice

Spot a typo or an outdated fact? Shoot an email to editorial@puprush.com. We’ll fix it ASAP and note the update. Have a puppy triumph or training question? Share it! Your stories often inspire our next deep-dive guide.

6. Fairness & Respect

We believe in balanced, respectful content:

  • No plagiarism—our words and yours stay unique.
  • Multiple viewpoints—we present pros and cons so you can choose what fits your pup.
  • Kind community—comments are moderated to keep things positive and puppy-focused.

7. Keeping It Real & Fresh

PupRush.com isn’t a static library. Every few months, we revisit old posts—refreshing data, updating links, and weaving in the latest puppy-care breakthroughs. You’ll always see a “Last updated” date at the top so you know you’re getting our freshest insights.

That’s the heart of our Editorial Policy—where storytelling meets science, and every wag, woof, and “aha!” moment is crafted with you and your pup in mind. Thanks for being part of our journey!